Multi-Choice Zambia pledges to invest in local content production

Reuben Chomba-Multi- Choice Zambia has reaffirmed its commitment to continue investing in local content and to add value to African video content industry.

Multi-Choice Zambia Managing Director LEAH KOOMA says investment in the local television content has the potential to help grow the economy.

Speaking during a cocktail dinner in Lusaka, Mrs KOOMA said over the last 25 years Multi-Choice Zambia has become the country’s most loved storyteller due to extensive investments in the development of original programming.

Mrs KOOMA further disclosed that in the last 5 years Multi-Choice Zambia has launched local channels such as Zambezi Magic and OneZed channels.

Meanwhile, speaking at the same event Multi-Choice Zambia head of marketing CHIKOMBO HANDAHU disclosed that Multi-Choice Zambia will soon launch brand new seasons and fresh new content from Zambezi Magic and OneZed.

And Multi-Choice Zambia head of Corporate Affairs CHILUFYA MWELWA said Multi-Choice Zambia will not only invest in local content but also in international content as well.

Mrs MWELWA further disclosed that over 20 Zambian production houses have been working with Multi-Choice from the time Zambezi Magic was launched.

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